Date of Thesis
Managing for Sustainability
Michael E. Johnson-Cramer
The purpose of this thesis is to identify areas for improvement in the current stakeholder management literature. The current stakeholder management theories were analyzed to determine their benefits and detriments. To determine how these theories work in a corporation, General Motors was selected as a single-case study to determine the patterns of stakeholder management over time. These patterns demonstrated the need for dynamic stakeholder management over time, with an emphasis on collaboration and the necessity of recognizing the greater stakeholder network surrounding the corporation. Proper stakeholder management in the early years of General Motors would have prevented its failure, while the organizational culture as a path-dependent variable made it difficult for General Motors to alter long-standing stakeholder relationships.
Markison, Lee Elizabeth, "A Dynamic Approach to Stakeholder Theory: A Case Study of Labor - Management Relations at General Motors" (2010). Honors Theses. 17.