Parental Cultural Socialization Practices among Underrepresented Ethnoracial Groups in a Predominantly White Rural College Community

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Prior research indicates that parents adapt their cultural socialization approaches to their community contexts, however few studies have directly examined the influence of the community context in increasingly diverse rural communities in the United States. This study examined parental cultural socialization practices among individuals from underrepresented ethnoracial groups and the perceived influence of their predominantly White rural community. Parents employed at a university in the Northeast of the U.S. participated in this study which involved in-depth semi-structured interviews and used Grounded Theory as the analytic approach. Findings include three interrelated themes: (1) the community context increased ethnic and racial identity salience, (2) parents exerted deliberate efforts to culturally socialize their children and to teach their children to develop an appreciation for diversity, multiculturalism and inclusivity, and (3) parental cultural socialization behaviors were influenced by the 2016 presidential campaign and election. The findings show that the hegemonic, White-normative and exclusionary environment created in part by the demographics of this community influenced how they socialized their children about their cultural group memberships. The findings also suggest that community-university partnerships, support to families from underrepresented ethnoracial groups and community diversity education are promising strategies to strengthen community relations.


Journal of Child and Family Studies



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